TeamSG is an authentication application using QR codes and Internet-connected smart phones to allow a user to quickly check the authenticity of a SG product and identify fake and counterfeit products.
Key Benefits:
1. Quick access to Product information to end-customer
2. Determine product authenticity resulting in increased brand value.
2. Keeps a check on counterfeit /fake products by acting as a strong deterrent.
3. Gives a sense of trust and satisfaction to end-customer while buying the product.
4. Prevents inclusion of counterfeits in the supply chain.
5. Increased sale of authentic products (as sales of counterfeit/fake products would diminish).
6. Real time customer engagement.